Most test strategies don’t fail in execution. They fail before testing even begins. They start too late, focus too narrowly on automation, and miss the one thing that actually matters: understanding what we are building and why. Janna and Cara will walk you through building a modern test strategy from the ground up, starting with the product requirements document (PDR) and carrying that intent through test design, execution, and measurement. They will break down a practical, end-to-end approach to quality strategy that connects product intent to engineering reality. You will learn how to...
Cara Moccia
Senior Product Leader
Industry Expert

Cara Moccia is a Senior Product Leader with over 20 years of experience driving digital product strategy and enterprise transformation within a Fortune 100 global organization. She has led both customer-facing experiences and internal platforms, giving her a broad perspective on how products are built, delivered, and scaled. She currently leads product strategy for engineering and quality enablement tools, focused on improving developer experience, increasing delivery efficiency, and aligning product outcomes to business value. Cara works at the intersection of product, engineering, and quality, helping teams move beyond output-driven delivery toward value-driven decision making.